Digital Impact & can develop your strategy from idea to implementation. As a part of our diligent practice, we design specialized solutions to meet your communications needs.
We help you develop a holistic approach to reach your objectives from concept, to strategy, to implementation.
DI& helped San Diego City Firefighters Local 145 strengthen their external communications strategy. We built the infrastructure and implemented a long-term external communications plan that included message development, email marketing, and social media management. Through the program, the union was able to increase their social media followers by 15% and connect with over 4,000 residents.
DI& provided electoral campaign support from strategy to implementation for Dr. Akilah Weber who ran for La Mesa City Council. We helped create her campaign plan, including a field program, mail pieces, text messaging strategy, and digital advertising program. Dr. Weber succeeded connecting with voters through multiple platforms, and gained the most votes in her City Council race, beating the incumbents.
DI& created two ads for the San Diego Organizing Project to raise funds for the Temporary Immigrant Shelter. The videos were seen by over 100,000 people and as a result, the shelter raised $19,840 from the time the ads were placed.
DI& worked with Councilmember David Alvarez and his communications team to build a program starting with his flagship website. This website became the centerpiece of his story. DI& built a program that told the story via social media, print collateral, online advertising, and email. Overall, our circular re-engagement process reactivated the Councilmember’s close to 20,000 audience members and grew the audience by 5,000. We created a series of videos for Councilmember David Alvarez to strengthen his brand as a fighter for the community. We focused on five key areas and interviewed close to 50 community members to hear how their neighborhoods had developed during Councilmember Alvarez’s term. The videos were seen by over 51,000 people.