DI& helped Ozobot run a digital advertising program by placing, optimizing, and targeting their creative content. We designed a marketing funnel program that cross-pollinated social media and Google. The e-commerce program focused on a narrow market segment and increased the company’s ROAS to 5X.
Center on Policy Initiatives
DI& created a digital engagement campaign for Center on Policy Initiatives to increase voter turnout in local races. The Join Your Friends and Vote campaign was aimed especially for a younger audience. We created a playful and upbeat video that was seen by over 55,000 people.
DI& has helped Representative Mike Levin to reach thousands of constituents via his virtual townhalls. Each one of his townhalls is viewed by over 1,000 people. During the COVID-19 crisis, the townhalls were available only online and as a result, we saw a 40% increase in the reach and audience engagement. The townhalls are easily accessible to people on Facebook and they strengthen the Congressman’s reputation as a reliable and accountable representative.
San Diego City Firefighters Local 145
DI& helped San Diego City Firefighters implement a COVID-19 support campaign. The firefighters donated $57,000, over 19 days, to 17 local community organizations that are helping San Diegans through the COVID-19 pandemic. To highlight the community organizations, we produced daily livestreams with the firefighters, community organizers, as well as San Diego City leadership. Due to social distancing rules, each livestream was done remotely, including DI&'s production team, with the participants joining in from their homes. The livestreams were simulcast to the San Diego City Firefighters website and 3-8 social media channels per stream, and were viewed over 22,800 times.
Representative Mike Levin
DI& has helped Representative Mike Levin to reach thousands of constituents via his virtual townhalls. Each one of his townhalls is viewed by over 1,000 people. During the COVID-19 crisis, the townhalls were available only online and as a result, we saw a 40% increase in the reach and audience engagement. The townhalls are easily accessible to people on Facebook and they strengthen the Congressman’s reputation as a reliable and accountable representative.
San Diego City Firefighters Local 145
DI& helped San Diego City Firefighters implement a COVID-19 support campaign. The firefighters donated $57,000, over 19 days, to 17 local community organizations that are helping San Diegans through the COVID-19 pandemic. To highlight the community organizations, we produced daily livestreams with the firefighters, community organizers, as well as San Diego City leadership. Due to social distancing rules, each livestream was done remotely, including DI&'s production team, with the participants joining in from their homes. The livestreams were simulcast to the San Diego City Firefighters website and 3-8 social media channels per stream, and were viewed over 22,800 times.
Digital Impact & is a full-service communications agency ready to help you develop results-driven campaigns designed to elevate your story & surpass your goals. By leveraging more than 25 years of communications & marketing experience, we implement specialized solutions, including digital advertising, website development, professional livestreams & email marketing campaigns that deliver platform optimized creatives for our clients.
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